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Self Employment - Success Spotlight #8

Success Spotlight #8

Name: Nazira Mulla
Business: Laiqa Arts
Nature of Business: Paintings on glass, henna body art and flower making
Date Business Established: March 1996

1. What made you go into business for yourself?

Since the age of 10, I have been interested in being in business for myself. In my home country of India, I used to do decorate people's hands with henna for wedding and celebrations and was making money. I came to Canada in 1995 and thought about what I wanted to do for about a year. I have a B.A. in economics and thought about working in that field. I also loved doing my arts and crafts work. Finally, I saw a brochure for an entrepreneurial training course offered at the Community Business Resource Centre. I decided to take the course. That was the beginning of Laiqa Arts. I wanted to set up my own business because I liked having control over my work. I liked being able to choose what kind of glass paintings to do and express myself as I wished. I also felt that the potential to make more money on my own was a factor.

2. What was hard about it?

What has been difficult and still is to a certain extent is finding the right supplies for my glass paintings. The type of glass painting I do is very popular in India and the necessary supplies are readily available. I thought that it would be the same in Canada. Marketing has been a challenge for me. I know that it is very important, but I find it difficult to approach stores. I would rather concentrate on creating paintings, flowers, etc. Fortunately, I have some family members who have helped me out in the area of marketing.

3. What was something surprising about it?

As I stated earlier, glass painting is very popular in India. The type of glass painting I do looks like stained glass. I have found stores willing to sell my products but a very cheap price. There are cheaper, mass produced products that look similar to my work. Often, store managers want to sell my work at the same price.

4. What do you really love about having your own business?

I love being able to make my own schedule. I also love being able to work at home. Basically, I love the independence. What advice would you offer upcoming entrepreneurs? My main advice would be to do the proper research before you start your business.




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